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DTSTART;TZID=Europe/Berlin:20260313T120000
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DTSTAMP:20260423T003513
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UID:17252-1773403200-1773406800@www.hbbtv.org
SUMMARY:Webinar: Audience Measurement and Analytics with HbbTV
DESCRIPTION:Audience measurement and analysis via HbbTV is gaining momentum as broadcasters\, advertisers and measurement bodies seek more accurate\, precise and real-time insights across linear TV and streaming. Our upcoming webinar explores how HbbTV data is helping to transform established ratings systems and unlock deeper audience intelligence. \nThe live session on Friday\, 13 March 2026\, 12:00-13:00 CET examines how HbbTV complements traditional panel-based measurement\, reduces zero ratings for smaller and regional broadcasters\, and enables live\, granular viewership tracking beyond conventional approaches. \nDrawing on practical deployments in Spain\, Austria and the United Kingdom\, leading experts will discuss: \n\nIntegration of HbbTV data into national measurement frameworks\nUse of large-scale ad exposure and outcome measurement data\nCross-market analytics and satellite-based deployments\nMethodological and operational challenges\nThe future role of HbbTV in hybrid TV and streaming measurement\n\nThe session will conclude with a live Q&A. \nSpeakers \n\nMoritz Wuttke\, Vice-Chairman and Board Member\, Konodrac\nStuart Wilkinson\, Managing Director\, Business Development\, Fifty5Blue (formerly Kantar Media)\nHossein Houssaini\, Senior Strategic Advisor\, Virtual Minds\nSameer Modha\, Measurement Innovation Lead\, ITV\nBruno Goin\, Video Services Architect and Project Manager\, Eutelsat\nJörn Krieger\, Moderator\n\nReplay\nThe recording of the live session is available here. \nPDF presentation downloads\nMoritz Wuttke (Konodrac) & Stuart Wilkinson (Fifty5Blue)\nHossein Houssaini (Virtual Minds)\nSameer Modha (ITV)\nBruno Goin (Eutelsat)
URL:https://www.hbbtv.org/event/webinar-audience-measurement-and-analytics-with-hbbtv/
CATEGORIES:Webinar
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DTSTART;TZID=Europe/Berlin:20260508T120000
DTEND;TZID=Europe/Berlin:20260508T130000
DTSTAMP:20260423T003513
CREATED:20260401T120849Z
LAST-MODIFIED:20260401T122712Z
UID:17345-1778241600-1778245200@www.hbbtv.org
SUMMARY:HbbTV Symposium Unconference 2025: Follow-Up Webinar
DESCRIPTION:This HbbTV webinar will review developments since the unconference sessions at the HbbTV Symposium 2025 in Istanbul and highlight progress\, challenges\, and next steps. Moderated by Jörn Krieger and Eoghan O’Sullivan\, the webinar will feature short updates from all session chairs\, each providing an overview of activities\, achievements and ongoing work. The webinar concludes with a joint audience Q&A. \nDate: Friday\, 8 May 2026\nTime: 12:00-13:00 CEST (11:00-12:00 BST) \nAgenda \nWelcome & Introduction\nModerators: Jörn Krieger\, Eoghan O’Sullivan \nUpdates from Unconference Session Hosts (3-4 min each) \n\nAI for Smarter TVs: Rafael Bermudez (3Cat)\, Bram Tullemans (EBU)\nApplication Discovery: William Cooper (Service List Registry)\nDRM Conformance: Krzysztof Lis (Resillion)\nGamified User Experiences in Addressable TV: Aylen Alonso Montero (TVekstra)\nHbbTV for All IP: Bram Tullemans (EBU)\nProvenance & Authenticity: Naomi Schoppa (Fraunhofer FOKUS)\nSign Language Experience: Rafael Bermúdez (3Cat)\nSustainable Streaming: Amelie Jakob (ZDF)\nTaCA & All IP Test Suite: Alex Russell (Everyone TV)\, Ranjeet Kaur (DTG)\nTesting & Coordination (CTA WAVE\, HbbTV\, DVB): Louay Bassbouss (Fraunhofer FOKUS)\, Juha Joki (Sofia Digital)\nTV Shopping with HbbTV: Moritz Wuttke (Konodrac)\n\nAudience Q&A (15 min)\nAll session hosts \nClosing Remarks \nRegistration: https://register.gotowebinar.com/register/8312844922072431190
URL:https://www.hbbtv.org/event/hbbtv-symposium-unconference-2025-follow-up-webinar/
CATEGORIES:Webinar
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