HbbTV

HbbTV Awards 2022 in Prague

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HbbTV Webinar, July 19, 2022

HbbTV developments in Italy

HbbTV: Hybrid TV - Better TV

HbbTV OpApps Reduce Costs and Accelerate Go-To-Market Deployment

Enables Targeted Ads on TVs

Improve Viewers’ TV Experience with OpApps

Enrich Broadcast Services

Maximum Reach for Interactive Services

Simple Access to Enriched Services

Enables Enhanced Digital Switchover

Hybrid broadcast broadband TV (HbbTV) is a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks for connected TV sets and set-top boxes.

Symposium and Awards 2022

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HbbTV Awards 2022 open for entries

July 7, 2022

Geneva, July 7, 2022 – The HbbTV Association, a global initiative dedicated to providing open standards …
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HbbTV In The Press

RTL and ProSiebenSat.1 join forces for addressable TV in Europe

Broadband TV News, August 1, 2022

German broadcasters RTL Deutschland and ProSiebenSat.1, through its subsidiary Seven.One Entertainment Group, are to set up a technology joint venture, subject to pending regulatory approvals. The aim is to establish existing technologies for addressable TV based on open standards, such as HbbTV, in the European market. More

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With widespread recognition across the industry and ever-increasing support from leading players, HbbTV membership provides ideal networking opportunities within a community that includes a wide range of respected industry expertise. The HbbTV Association supports a number of different Working Groups that contribute to the development of the Association’s strategic objectives for the benefit of consumers and members. Join us in these efforts by becoming an HbbTV Association member and take full advantage of all that the community has to offer.