Hybrid broadcast broadband TV (HbbTV) is a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks for connected TV sets and set-top boxes.

 

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Deployment of HbbTV Targeted Advertising boosted at 2022 Symposium

Prague, November 24, 2022 – Major industry players are taking action to firmly deploy the HbbTV …
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HbbTV In The Press

ARD adds radio portal to smart TVs via HbbTV

Broadband TV News, November 22, 2022

ARD Audiothek, the radio portal from German public broadcaster ARD, is now available on smart TVs. The free service comprises over 60 public radio stations as live-streams as well as podcasts and audio programmes from the areas of radio drama, crime, comedy, documentary and knowledge. The radio stations are offered as visual radio with additional content. More

With widespread recognition across the industry and ever-increasing support from leading players, HbbTV membership provides ideal networking opportunities within a community that includes a wide range of respected industry expertise. The HbbTV Association supports a number of different Working Groups that contribute to the development of the Association’s strategic objectives for the benefit of consumers and members. Join us in these efforts by becoming an HbbTV Association member and take full advantage of all that the community has to offer.