Australia

General Information (Last Update end 2024, source Dataxis)

Market in Volume

  • Population: 27.0 mln
  • Number of TV households: 10.7 mln
  • TV sets installed base: 19.2 mln
  • Smart TV installed base: 11.9 mln
  • Smart TV installed base: 111% of TV households

Market in Value – Total TV revenues (FTA + Pay TV)

  • Total TV network revenues: 2,769.1 mln EUR

Market Structure – Top Broadcasters by Market Share (% of total TV network revenue)

  • Nine: 26.6%
  • Seven Televisions: 24.2%
  • ABC Australia: 21.8%
  • Network Ten: 11.8%
  • Other broadcasters: 15.6%

Top Broadcasters – References

Contact HbbTV Association                        
HbbTV MarCom
communications@hbbtv.org

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