Bosnia
General Information (Last Updated end 2023, source Dataxis)
Market in Volume
- Population 3.4 mln
- Number of TV households 1.2 mln
- TV sets installed base 1.7 mln
- Smart TV installed base 0.7 mln
- Smart TV installed base 56% of HH
- Addressable households on HbbTV devices 0.1 mln
- Addressable households on HbbTV devices 12% of HH
Market in Value – Total TV revenues (FTA + Pay TV)
- Total TV network revenues 52.5 in mln EUR
Market Structure – Top Broadcasters by Market Share (% of total TV network revenue)
- BHRT 26.8%
- RTVFBiH 25.6%
- RTRS 20.2%
- Other broadcasters 27.5%
Addressable TV – Active Solutions
Contact HbbTV Association
HbbTV MarCom
communications@hbbtv.org
