April 13, 2017

Egypt

General Information (Last Updated end 2023, source Dataxis)

Market in Volume

• Population 107.8 mln
• Number of TV households 27.9 mln
• TV sets installed base 50.5 mln
• Smart TV installed base 3.9 mln
• Smart TV installed base 14% of HH

Market in Value – Total TV revenues (FTA + Pay TV)

• Total TV network revenues 136.3 in mln EUR

Market Structure – Top Broadcasters by Market Share (% of total TV network revenue)

• ERTU Egypt 18.1%
• MBC Masr 15.0%
• CBC Egypt 14.2%
• Al-Nahar TV Egypt 13.0%
• Other broadcasters 39.7%