Greece
General Information (Last Update end 2023, source Dataxis)
Market in Volume
- Population 10.4 mln
- Number of TV households 4.6 mln
- TV sets installed base 7.9 mln
- Smart TV installed base 3.2 mln
- Smart TV installed base 71% of HH
- Addressable households on HbbTV devices 0.7 mln
- Addressable households on HbbTV devices 15% of HH
Market in Value – Total TV revenues (FTA + Pay TV)
- Total TV network revenues 415.9 in mln EUR
Market Structure – Top Broadcasters by Market Share (% of total TV network revenue)
- EPT 33.6%
- Antenna 17.9%
- Alpha TV 15.8%
- Star Channel (Greece) 14.2%
- Other broadcasters 18.4%
Top Broadcasters – References
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Contact HbbTV Association:
Angelo Pettazzi
Chair HbbTV Marketing and Education Working Group (MEWG)
email: angelo.pettazzi@kineton.it
Tel: +39 335 7614 596
