New Zealand

General Information (Last Update February 2018):

  • 1.6 Mln TV households

HbbTV – Key Facts:

    • HbbTV launched in 2014
    • HbbTV Market Reach: 25% (source: GfK)
    • HbbTV standards currently in use: HbbTV 1.5 with Marlin or PlayReady (FreeviewPlus)
    • Certification regime: Freeviewplus with local interoperability events
    • about 200k active HbbTV homes
    • According to dataxis viewers are reached by Satellite (59%), DTT (35%), Cable (4%) and IPTV networks (2%). About 70% of the viewers potentially can be reached by HbbTV services

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Contact HbbTV Association:
Angelo Pettazzi
Chair HbbTV Marketing and Education Working Group (MEWG)
Tel: +39 335 7614 596