New Zealand

General Information (Last Update end 2023, source Dataxis)

Market in Volume

  • Population 5.2 mln
  • Number of TV households 2.0 mln
  • TV sets installed base 2.8 mln
  • Smart TV installed base 1.3 mln
  • Smart TV installed base 63% of HH
  • Addressable households on HbbTV devices, none

Market in Value – Total TV revenues (FTA + Pay TV)

  • Total TV network revenues 287.0 in mln EUR

Market Structure – Top Broadcasters by Market Share (% of total TV network revenue)

  • TVNZ 57.3%
  • Discovery NZ 22.3%
  • Sky TV New Zealand 10.1%
  • Maori TV 9.3%
  • Other broadcasters 1.0%

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Contact HbbTV Association:
Angelo Pettazzi
Chair HbbTV Marketing and Education Working Group (MEWG)
email: angelo.pettazzi@kineton.it
Tel: +39 335 7614 596