New Zealand

General Information (Last Update February 2018):
- 1.6 Mln TV households
HbbTV – Key Facts:
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- HbbTV launched in 2014
- HbbTV Market Reach: 25% (source: GfK)
- HbbTV standards currently in use: HbbTV 1.5 with Marlin or PlayReady (FreeviewPlus)
- Certification regime: Freeviewplus with local interoperability events
- about 200k active HbbTV homes
- According to dataxis viewers are reached by Satellite (59%), DTT (35%), Cable (4%) and IPTV networks (2%). About 70% of the viewers potentially can be reached by HbbTV services
Contact HbbTV Association:
Angelo Pettazzi
Chair HbbTV Marketing and Education Working Group (MEWG)
email: angelo.pettazzi@kineton.it
Tel: +39 335 7614 596