November 7, 2016

Slovenia

General Information (Last Update end 2023, source Dataxis)

Market in Volume 

• Population 2.1 mln
• Number of TV households 0.9 mln
• TV sets installed base 1.5 mln
• Smart TV installed base 0.8 mln
• Smart TV installed base 93% of HH
• Addressable households on HbbTV devices 0.2 mln
• Addressable households on HbbTV devices 17% of HH

Market in Value – Total TV revenues (FTA + Pay TV)

• Total TV network revenues 229.6 in mln EUR

Market Structure – Top Broadcasters by Market Share (% of total TV network revenue)

• Pro Plus Slovenia 40.6%
• RTVS 39.6%
• Planet TV Slovenia 5.6%
• Other broadcasters 14.2%

Addressable TV – Active Solutions