Sweden

General Information (Last Update March 2017):

  • 4.5 Mln TV households

HbbTV – Key Facts:

    • Sweden adopted to the HbbTV 2.0 standard since January 2017, following NorDig specifications “NorDig Unified Requirements for Integrated Receiver Decoders for use in cable, satellite, terrestrial and IP-based networks”; it is a common platform for Digital Television to be used within the Nordic region (Denmark, Finland, Iceland, Norway, Sweden) and Éire. NorDig (nordig.com) is a open specification free to use.
    • Viewers are reached by Cable (57%), IPTV (19%), DTT (13%) and Satellite networks (11%).

Contact HbbTV Association:
Angelo Pettazzi
Chair HbbTV Marketing and Education Working Group (MEWG)
email: angelo.pettazzi@kineton.it
Tel: +39.335.7614.596