HbbTV Association welcomes BBC move to accelerate HbbTV adoption



The HbbTV Association applauds the recent decision by the BBC to adopt HbbTV 2.0.1. The removal of the MHEG requirement from the ‘BBC Interactive HTML application’ specification will allow device manufacturers to bring HbbTV 2.0.1 TV sets to the UK market faster and more cheaply, thus benefiting UK consumers. It will also allow other HbbTV countries to take full advantages of the numerous new and advanced HbbTV 2.0.1 features implemented in these new TV sets.

“The HbbTV association welcomes the BBC initiative to accelerate the adoption of HbbTV 2.0.1 in time for equipment manufacturers to build HbbTV into their 2018 product cycles,” Said Klaus Illgner, President of the HbbTV Association, “The HbbTV association will continue to work actively with the BBC, the manufacturers and DTG to make the HbbTV 2.0.1 deployment a success for all parties.”

This decision marks another milestone in the global adoption of the HbbTV standard.

See http://www.bbc.co.uk/mediacentre/statements/hbb-tv-standards for the statement by BBC.

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Contact HbbTV Association:
Angelo Pettazzi
Chair HbbTV Marketing and Education Working Group (MEWG)
email: angelo.pettazzi@kineton.it
Tel: +39 335 7614 596