Top speakers to keynote HbbTV Symposium 2021

Geneva, November 10, 2021 – The HbbTV Association, a global initiative dedicated to providing open standards for advanced interactive TV services through broadcast and broadband networks to connected TV sets and set-top boxes, has unveiled the keynote speakers of the HbbTV Symposium and Awards 2021, taking place as an in-person event on November 24-25 in Paris, France.

Vincent Grivet, Chairman of the HbbTV Association, will open the conference and provide an overview of HbbTV’s current market position and further developments. A welcome speech will be held by Thomas Follin, CEO of French streaming platform Salto, the co-host of the HbbTV Symposium and Awards 2021.

In the keynotes, Paul Gray, Research Director at Omdia, will review the global TV market, covering trends and forecasts, the impact of new technologies and the position of HbbTV. Jon Piesing, Vice-Chairman of the HbbTV Association, Chairman of the Technical Module of the DVB Project and a member of the Steering Committee of the CTA Web Application Video Ecosystem (WAVE) project, will provide the latest news on HbbTV specifications, related activities and upcoming updates.

The conference agenda includes presentations and panels on topics such as Targeted Advertising, HbbTV OpApp deployments, innovations in HbbTV apps, the role of standardisation and insights from the US market. A special session will focus on conformance regimes and interoperability issues in different European markets, experiences by industry players, improvement options and future scenarios.

“We are proud and excited about the top-level keynote speakers and excellent conference programme lined up for the delegates of the 9th HbbTV Symposium and Awards in Paris. The annual global summit of the connected TV industry will provide a great opportunity to meet again in person, share the latest news and hear about new products, services and market developments,” said Vincent Grivet, Chairman of the HbbTV Association. “See you in Paris!”

The HbbTV Symposium 2021 will also host the fourth edition of the HbbTV Awards, showcasing and celebrating excellence in the HbbTV community. The prizes will be awarded at a prestigious ceremony in the evening of November 24. An independent jury of industry experts will select the winners from a shortlist of finalists which has recently been announced.

The online registration form for the 9th HbbTV Symposium and Awards as well as details on the conference programme, the HbbTV Awards, speakers, sponsors, media partners, the event venue and recommended hotels can be found at www.hbbtv.org/9th-hbbtv-symposium-and-awards-2021/.