Hybrid Broadcasting Redefined

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HbbTV Symposium and Awards 2026 in Barcelona

The 14th HbbTV Symposium and Awards will take place in Barcelona, Spain, co-hosted by Catalonia’s public broadcaster 3Cat. Secure your sponsorship package (PDF file) now and benefit from our Early Bird discount.

In our next webinar on 8 May 2026, 12:00-13:00 CEST, we will review developments since the unconference sessions at the HbbTV Symposium 2025 in Istanbul and highlight progress, challenges, and next steps together with the session chairs.

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Recordings: HbbTV Symposium 2025 Conference

The recordings of all sessions of the HbbTV Symposium 2025 conference in Istanbul are now available on the HbbTV YouTube channel.

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Webinar: Audience Measurement and Analytics with HbbTV

Audience measurement via HbbTV is gaining momentum as broadcasters, advertisers and measurement bodies seek more accurate, precise and real-time insights into TV viewing. Our latest webinar explores how HbbTV data is helping to transform established ratings systems and unlock deeper audience intelligence.

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13th FOKUS Media Web Symposium

Join us at the 13th FOKUS Media Web Symposium on 16-17 June in Berlin, hosted by Fraunhofer FOKUS, for insights into AI-driven creativity, immersive experiences and sustainable practices across the media value chain.

Event details

International Plugfests and HbbTV Testing Events 2026

Take part in our International Plugfests and HbbTV Testing Events in 2026, ensuring interoperability across devices, software, content and applications.

2026 Schedule

Association News

April 2, 2026

HbbTV releases Test Suite 2026‑1 with new DRM and WAVE test coverage

Geneva, 2 April 2026 – The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through …

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March 23, 2026

HbbTV publishes full video recordings from HbbTV Symposium and Awards 2025

Geneva, 23 March 2026 – The HbbTV Association has published video recordings of all 20 conference sessions from the HbbTV Symposium and Awards 2025, offering the …

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Press Coverage

March 24, 2026

EITB selects Konodrac for HbbTV-based TV audience measurement

EITB has awarded Konodrac a contract to provide HbbTV-based audience measurement and interactive content delivery across its connected television services.

March 2, 2026

Interoperability boost as HbbTV publishes core specification upgrade

Marking a major step in the evolution of the standard, HbbTV 2.0.5 formally integrates DRM support for the first time.

Join the HbbTV Community

HbbTV is a community-driven initiative, and we welcome broadcasters, content providers, device manufacturers, and technology enthusiasts to join us on this exciting journey. By becoming a part of the HbbTV community, you can contribute to shaping the future of television and explore new possibilities in the realm of interactive entertainment.

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2025 HbbTV Symposium and Awards Registration

Please select an appropriate option below whether you’re a member of either HbbTV or TVekstra. Exclusive pricing is offered to members. Please note that membership confirmation is required prior to registration confirmation. Prices shown are w/o 20% VAT.

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