Australia
General Information (Last Update end 2023, source Dataxis)
Market in Volume
- Population 26.7 mln
- Number of TV households 10.2 mln
- TV sets installed base 14.7 mln
- Smart TV installed base 9.2 mln
- Smart TV installed base 90% of TV households
Market in Value – Total TV revenues (FTA + Pay TV)
- Total TV network revenues 2,845.6 mln EUR
Market Structure – Top Broadcasters by Market Share (% of total TV network revenue)
- Nine 26.9%
- Seven Televisions 25.4%
- ABC Australia 20.2%
- Network Ten 11.8%
- Other broadcasters 15.8%
Top Broadcasters – References
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